What’s more important in a business? Is it the Idea or the team working on the idea? All start-ups are just mere ideas played out by a group of people for them to succeed – and never the other way around. Therefore, the saying that circulates investors, “Bet on the jockey, not the horse.” As much as it’s important to invest in a great start-up idea, it’s even more important to invest in an entrepreneur that is an excellent role model for the company and the team.
No matter how big and successful an idea is, it cannot succeed on its own. On the other hand, a part of that success relies on the hard work placed outside that business idea. While a few start-ups may need a small financial push or venture capital, as self-funding can only go so far. An investor’s perspective looks to the entrepreneur as the jockey role model in a new business. There are high expectations in start-up owners from investors, which energizes entrepreneurship and leadership roles to play. Here are some commonly mentioned characters and actions to consider when trying to attract those investors:
- Leadership & confidence: It is important for role models to always be positive, calm, and confident in themselves. The last thing you want is someone who is down or tries to bring you down. Investors appreciate entrepreneurs who are satisfied with their accomplishments but strive for greater goals.
- Communication: Listening is an important part of good communication. Leading by explaining why and where they are going energizes investors. The best role models know that their message must be consistent, and repeated until everyone gets it.
- Knowledgeable & versatile: The best role models don’t just teach. They are constant learners. They challenge themselves and surround themselves with intelligent people. Team members will learn to stretch themselves for success to be like their role models.
- Respect & consideration for others: Whether you show respect to others speaks volumes about how they see you, regardless of your drive, success, and intelligence. People notice If you disregard their needs, don’t show gratitude, and step on others to advance.
- Charitable and Beneficial activity: It is a plus to work hard, but also find the time to help others in need, raise money for charities, or save lives. A strong commitment to a business goes hand-in-hand with a commitment to a cause.
As the UAE business culture is now inspired by start-ups and welcoming new strong ideas and quality of regulations, it’s already attracting many investors in the region. Therefore, developing a strong character in your entrepreneurial journey and influencing enthusiastic investors can be a huge plus for your start-up funding process.
Role models are people with the traits we aspire to have, and those who have influenced us in a positive way. Through them, we can speak out for ourselves and take a leadership role in the causes we believe in.
